Charity Appeals

Appeals to consumers for donations of money and gifts are a billion dollar industry. Faced with rising costs, loss of government funding, and increasing demand for services, charities are responding by asking for larger donations more often. Individuals contribute more than 80% of monies raised by charities. Before you make a contribution, the BBB suggests the following tips on giving wisely.

• Know the charity. Get the full name, address and description of services. When you are approached for a contribution of either time or money, ask questions about the organizations services, and whether or not your contribution is tax deductible. Payments to tax-exempt organizations are not always tax deductible. Don't pledge your time or money until you are satisfied with the answers.
• Check the charity with the Better Business Bureau. Don't be pressured into giving money on the spot; the charity that needs your money today will welcome it just as much tomorrow.
• Be wary of emotional appeals for missing children, victims of famines, natural disasters and other catastrophic events. Watch for catchwords such as "Police," "Firefighter," and "Cancer". Not all organizations who use these words in their name are reputable; some do so deliberately to create name confusion. Give to the organization(s) you are sure will use your money specifically for what it is intended.
• If you plan on donating a substantial amount, or regular gifts, ask to see a copy of the organization's latest annual report, a list of board members, and the latest annual report statements. As a rule, an organization should spend at least 65% of its total expenses on program activities and no more than 35% of related contributions should be spent on fund-raising.
• Appeals made through the mail should clearly identify the charity, and describe its programs in specific and clear language. Mail appeals should not be disguised as bills or invoices. It is against the law to demand payment for merchandise received by mail, which you did not order, and you are not obligated to pay for it.
• Keep records of your donations - receipts, canceled checks, bank statements - to document your charitable giving at tax time. Do NOT give cash. Always make contributions by check, making the check out to the charity - NOT the individual.

For more information contact:

BBB Wise Giving Alliance
4200 Wilson Blvd
Arlington, VA 22203
http://www.give.org

Federal Trade Commission (FTC)
(877) 382-4357
http://www.ftc.gov

New York State Attorney General
(800) 771-7755
http://www.state.oag.ny.us

This information is general in nature and is not intended as a reliability report on any company, product, or service.